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Converting Your Primary Residence into a Rental Property

Converting Your Primary Residence into a Rental Property

by Marissa Barajas | Dec 18, 2025 | Owner Education, Property Management Education

What would it look like if your home became someone else’s? Many Sonoma County homeowners have entertained this question at one point or another, whether prompted by a job relocation, a new investment strategy, or simply the realization that their current house could...
Does Your Tenant Screening Report Seem Incomplete?

Does Your Tenant Screening Report Seem Incomplete?

by Marissa Barajas | Dec 4, 2025 | Owner Education, Property Management Education

Are you feeling like your tenant screening report contains only the bare minimum?  There needs to be more to it than a credit score.  If the information seems to be lacking when it’s time to screen and approve a tenant, here’s why it happens and what you can do about...
Understanding Property Assessments in Santa Rosa

Understanding Property Assessments in Santa Rosa

by Marissa Barajas | Nov 20, 2025 | Owner Education, Property Management Education

What kind of an impact do property assessments have on your bottom line, as a rental property owner? Rental rates are important. So is tenant screening, preventative maintenance, and retention. But those assessments are also a factor in income, expenses, and...
You Bought the Property, Now What?

You Bought the Property, Now What?

by Marissa Barajas | Nov 6, 2025 | Owner Education, Property Management Education

  What are you supposed to do once you finally close the deal and buy the rental property? First, congratulate yourself on doing the thing. Maybe it’s your first real estate purchase, maybe it’s the start of a long-term portfolio, or maybe you stumbled into being...
How AI Is Reshaping the Property Management Industry

How AI Is Reshaping the Property Management Industry

by Marissa Barajas | Oct 23, 2025 | Owner Education, Property Management Education

Do you see Artificial Intelligence (AI) as a friend or a foe? It’s not quite that black and white, is it? You’re probably using AI in your daily life a lot more than you realize. As professional property managers, we can tell you it’s having a profound effect on our...
Signs You’ve Outgrown Self-Management of Your Santa Rosa Rentals

Signs You’ve Outgrown Self-Management of Your Santa Rosa Rentals

by Marissa Barajas | Oct 9, 2025 | Owner Education, Property Management Education

Are you feeling like you’ve just about had enough of managing your own Santa Rosa rental homes? Once upon a time, it might have been easy to self-manage. You ran an ad for a rental home. You chose a tenant. You collected rent. Pretty straightforward.  Welcome to...
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